L — Laser-Focused Targeting
Reach the right people with precision.
What We Do:
- Behavioral segmentation
- Geo + device targeting
- Audience DNA audits
Proof Point:
We worked with a locksmith company that struggled to get relevant leads. When we changed strategy from just keywords to targeting potential leads based on actions and behavior, we tripled conversions in a single month. We also saw a 84.74% decrease in the cost per conversion over three months!
We worked with a locksmith company that struggled to get relevant leads. When we changed strategy from just keywords to targeting potential leads based on actions and behavior, we tripled conversions in a single month. We also saw a 84.74% decrease in the cost per conversion over three months!
E — Emotionally Resonant Messaging
Connect deeply with your audience and drive action.
What We Do:
- Story-driven ad copy
- Platform-specific tone & hooks
- Emotional triggers that convert
Proof Point:
We worked with a health insurance agent who understood she needed to stand out in a crowded world. She was originally buying leads from a health insurance lead list provider for hundreds of dollars. These lists weren’t exclusive to her, so she was one of multiple callers. We were able to develop copy that spoke to her audience and received leads at $20 to $35 per lead, and they were unique to her.
We worked with a health insurance agent who understood she needed to stand out in a crowded world. She was originally buying leads from a health insurance lead list provider for hundreds of dollars. These lists weren’t exclusive to her, so she was one of multiple callers. We were able to develop copy that spoke to her audience and received leads at $20 to $35 per lead, and they were unique to her.
